About SRDS
Find, consider & understand advertising opportunities
We love media.
You could say we're obsessed. At Kantar Media SRDS, our very existence revolves around the media industry.
Since 1919 when SRDS was founded as Standard Rate & Data Service, we've collected, curated and delivered the data media buyers need to connect with media sellers. We started covering newspapers, magazines and billboards, and as new media channels spring up we bring them into our database. Over the decades, we've added radio, TV, direct marketing, the internet, online video, even tablets in the last two years.
We collect every bit of data we can, organize and standardize it to make it easy to connect media buyers with media brands through our services.
Some old-timers in the industry might think of us as a print directory publisher, but really we've been a digital business for the last decade.
We're proud to be part of Kantar Media.
Kantar Media helps clients all around the world master the momentum of media. Kantar Media connects millions of traditional, digital and social data points, and reveals the big picture so clients can find insights to drive their decisions. Other Kantar Media services offer insights that help clients throughout the marketing cycle, including: advertising expenditure data, audience research for all types of media, competitive intelligence and consumer behavior. Find out more at KantarMediaNA.com.
What's new?
The best way to stay up-to-date with what's happening at Kantar Media SRDS is to subscribe to blog.srds.com.
Want to join us?
You'll like working with us. We do. In fact, we have people who have been part of the SRDS family for over 35 years, through all the changes as we've become a digital company.
What's it like here?
We care deeply about what we do and about each other. We have a great respect for each other as coworkers and people, and for what we each contribute to the business. We're proud of our role in the advertising and media industry, and of our products and data. We've changed and grown a lot to stay relevant in this dynamic industry so we can meet our clients' needs.
While we're part of a big global company (Kantar Media, owned by WPP), our corner of the world is a place where we can each have an impact on the business and our clients, daily. Our people drive our success.
To view any open positions, visit www.kantarcareers.com.

