Claritas 360

Find your most profitable customers and markets

Claritas 360 is an intuitive web application that allows you to quickly and seamlessly measure consumer demand and evaluate your locations and markets.

This easy-to-use application, accessed through, helps you better understand consumers who are more likely to buy your product or service and the markets where they live, so you can create more efficient marketing strategies and customized messages to more effectively reach them.

  • Who are your best customers?
  • What are they like?
  • Where do they live?
  • How will you best connect with them?

Powerful (and affordable) consumer demographics and market insights

Claritas 360 dynamically links data insights with the latest web mapping technology to reveal your best market opportunities for a multitude of U.S. geographies. Harness the collective power of segmentation, demographics, lifestyle and behavioral insights for better market planning, customer acquisition, cross-sell and retention programs.