Solutions for Libraries and Universities

Give your patrons the real-world tools for marketing and advertising success. is an online multimedia planning platform. Advertising and marketing professionals rely on the multimedia planning platform at to find, consider and understand what media brands fit their objectives. See a sampling of advertising agency users here.

Find media data, current and categorized by media type and market, in one convenient online service. With IP Authentication.
  • Digital Media
  • Consumer Magazine Media
  • Local Market Audience Analyst
  • Business Publication Media
  • Newspaper Media & Circulation
  • Radio Media
  • TV & Cable Media
  • Out-of-Home Media
  • International & Hispanic Media
  • Direct Marketing provides everything needed to evaluate media brands and connect with the people behind them. Your patrons will find: media rates, contacts, audience information, logos, covers and website images, video media kits and more.

Who needs access to

  • Professors who teach:
    • Marketing
    • Advertising
    • Media
    • Communication
    • Business
  • College students studying these subjects
  • Small businesses conducting their own advertising campaigns
  • Job-seekers researching media companies
We also offer libraries access to Kantar Media ad expenditure data. Marketers and their agencies use it to understand their competitive markets and plan media channel budgets.

Teach your students job skills for the agency world. Give your patrons the resources to build their businesses.

Regardless of the size of your library, you can bring to your patrons.